Mastering the Rental Application Process: The Landlord's Guide

Gemma Smith
Last updated
August 31, 2023
5 min read

Table of Contents

Table of Contents

As a landlord or property manager, one of the primary responsibilities you hold is tenant selection. It's a task that requires a delicate balance of intuition, experience, and a well-documented, systematic approach. With a sea of potential tenants out there, how can you ensure you choose the right one?

Understanding the rental application process in depth is essential for any investor and rental property owner. The ability to efficiently navigate this process can save you valuable time and help protect your property investments in the long term. It's about making well-informed decisions, reducing tenant turnover, and keeping your property filled with reliable, trustworthy individuals.

This comprehensive guide will explore the rental application process from a landlord's perspective. We will look into the details of preparing, receiving, and reviewing rental applications. We aim to provide a roadmap for property owners, enabling you to master the tenant selection process, from the initial stage of receiving applications to finally signing a lease with the right tenant.

Whether you're a seasoned landlord looking for ways to optimize your tenant selection process or a beginner trying to make sense of it all, this guide is for you. Let's explore the rental application essentials together, empowering you to make your tenant selection process smoother and more effective.

The importance of a rental application

As a serious landlord or property manager, you must appreciate a rental application's vital role in the tenant selection process. It is more than just a formality; it's the gateway to the decision-making process that allows you to select a reliable and suitable tenant for your property.

The role of rental applications in screening tenants

A rental application serves as the initial screening tool that lets you gather relevant information about a potential tenant. It provides insight into the applicant's financial capacity, employment stability, rental history, and character, giving you a holistic view of the person who wishes to occupy your property.

This screening process helps you evaluate if the tenant can consistently pay rent on time, take good care of your property, and abide by the terms set out in the lease agreement. Detailed rental applications enable you to make data-driven decisions rather than relying solely on first impressions.

Protecting your property and investment

Understanding the rental application's importance extends beyond finding a reliable tenant. The process also significantly contributes to safeguarding your investment. By ensuring a thorough vetting process through the rental application, you minimize the risk of property damage, unpaid rent, or potential legal complications down the line.

A comprehensive rental application process can minimize costly turnovers and vacancies, promote long-term tenancies, and help maintain the value of your property. Moreover, it allows you to build a positive landlord-tenant relationship from the onset, setting the foundation for a smooth leasing period.

In essence, a rental application plays a dual role. It not only aids in finding the right tenant but also acts as a shield, protecting your property and investment. Making it a core part of your tenant selection process is beneficial and essential in successful property management.

Creating a comprehensive rental application

A well-crafted rental application is the foundation of your tenant selection process. It helps gather all the information needed to assess a potential tenant's suitability. Your rental application form should be detailed yet straightforward and easy to understand.

Before we dive into the specifics of what to include, it's worth mentioning that many landlords introduce a modest rental application fee. This fee typically covers administrative costs and expenses associated with background and credit checks. However, if you choose to implement such a fee, it's essential to be transparent about it from the outset and ensure it complies with local regulations.

Key information to include

  • Personal data: Gather basic contact information, including full name, previous addresses, phone number, and email address. This will allow you to reach out to applicants and start the process for a more thorough background check.
  • Employment details: Requesting information about the applicant's current job and employment history provides insight into their financial stability. Ask for the employer's name, job title, duration of employment, and employer contact details for verification purposes.
  • Financial information: Additional financial information to ask for includes the applicant's income, financial obligations, and, if possible, a summary of their overall financial health. A monthly or annual income statement, bank statements, or pay stubs can also be helpful.
  • Background checks: Background checks can help ensure the potential tenant has a clean criminal record and an excellent rental history. But be sure to give notice and get written consent from the applicant before running a background check. 

When putting together your rental application, note that specific questions around race, gender, sexual orientation, disabilities, and other topics are prohibited.

Designing the application for clarity and ease of completion

Gathering all the necessary information about prospective tenants is key — which is why it’s equally important that your rental application is easy for tenants to understand and complete. Here are a few tips:

  • Keep it organized: Break down the application into clear sections, as outlined above. This will make the form easier to navigate for the applicant and simpler for you to review.
  • Use plain language: Keep the language simple and jargon-free. The instructions should be clear, and questions should be straightforward.
  • Provide adequate space: Ensure ample space for applicants to provide detailed responses. This is especially important for sections where applicants must provide additional information or explain specific circumstances.
  • Offer clear instructions: Give detailed instructions on how to complete the application, including how to submit it and the deadline for submission.

A well-designed and comprehensive rental application is your first step in attracting and identifying high-quality tenants. It will streamline the tenant screening process and ultimately protect your investment property over the long term. 

Marketing your rental property

Once you have your application, it’s time to advertise it to potential tenants. This process involves presenting your property in the best light, highlighting its unique features, and leveraging the right platforms for listing.

Best practices for attracting great tenants

  1. High-quality property photos and videos: Capture your property's best features using high-resolution images and walkthrough videos. This visual content can significantly impact a prospective tenant's first impression and helps your property stand out in online listings.
  2. Detailed descriptions: Write compelling and detailed descriptions of your property. Highlight unique features, recent upgrades, and any perks such as appliances, amenities, or proximity to local attractions. Consider using online AI tools as an aid in writing compelling copy to save time.
  3. Property staging: Consider staging the property before taking photos or showing it to prospective tenants. A well-staged property can help potential tenants visualize themselves living in the space, which can increase interest and encourage applications.
  4. Tenant screening: Implement a thorough tenant screening process to ensure you rent to responsible individuals. This can include conducting credit checks, asking for previous landlords' references, and verifying employment and income status.
  5. Competitive pricing: Set a competitive rental rate based on current market trends and the value of your property. A property priced too high may deter potential tenants, while one priced too low could lead to lost revenue.
  6. Responsiveness: Promptly respond to inquiries and provide excellent customer service during the application process. Prospective tenants will appreciate your professionalism and responsiveness, and it will set a positive tone for the potential landlord-tenant relationship.

Platforms to list your rental property

Choosing the right platform to list your rental property can significantly affect the quality and quantity of inquiries you receive. Among the most popular platforms are online rental marketplaces, which have become favorites for landlords. These platforms offer extensive reach, allowing property owners to tap into a vast pool of potential tenants from different demographics and locations. Their user-friendly interfaces and wide audience appeal make them a prime choice for maximizing exposure and attracting quality tenants.

Social media has become another powerful tool for property listings in today's digital age. Platforms like Facebook Marketplace and Instagram offer a unique avenue to reach a diverse audience and interact directly with those interested. Furthermore, online classified websites like Craigslist cater to a more local audience, often making finding tenants familiar with the area easier.

Landlords who have invested in property management software might find it convenient to list directly on their chosen platform. Many modern software solutions have integrated features that publish the property listing across multiple sites, optimizing exposure. Lastly, collaborating with a real estate agent can be especially advantageous. They can list your property on the Multiple Listing Service (MLS), a database used by a vast network of real estate professionals that can further increase the visibility of your listing.

Ultimately, the objective is to ensure your property listing stands out and is easy for prospective tenants to find. By understanding and utilizing the right platforms, landlords can significantly enhance their chances of attracting the right tenants for their properties.

Collecting and organizing rental applications

Creating a system to collect and organize rental applications effectively will help you make informed decisions about future tenants. Here are a few ways to stay organized during this step of the process: 

  • Online rental application services: Numerous online services offer ways to collect rental applications. These services allow prospective tenants to fill out applications digitally, making the process efficient and streamlined. 
  • Property management software: Many property management systems, such as Azibo, include features for collecting rental applications. These systems provide a seamless experience for both landlords and applicants, with added benefits like integrated tenant screening and other services for landlords.
  • Email submission: For a more traditional approach, you can have applicants fill out a PDF application and submit it via email. This method allows for you to collect and store applications in your own inbox — but note that it can get messy as your list of prospective tenants grows.

Organizing applications for easy review and comparison

To review and compare applicants, start by creating a digital system where each applicant has their own dedicated folder containing their tenant application form and all related documents. This method ensures that information is easily accessible and facilitates quick comparisons.

For a more structured overview, consider maintaining an application tracking spreadsheet or using a property management tool. Such software centralizes tenant-related data and simplifies the application management process. This will help document essential details such as applicant names, submission dates, and financial indicators so you gain a bird's eye view of all applicants.

Reviewing and evaluating rental applications

When reviewing rental applications, your goal is to identify a reliable tenant who will pay monthly rent on time, take care of the property, and abide by the lease agreement terms.

What to look for in a potential tenant

  • Stable income: The most crucial factor is that the tenant should have a stable income, typically three times the monthly rent. This ensures they can comfortably afford the rent each month.
  • Good credit history: A good credit score demonstrates a tenant’s financial responsibility and indicates that they have a history of fulfilling their financial obligations. 
  • Positive references: Previous landlords can provide valuable insights into a tenant's behavior. Positive feedback regarding payment habits, respect for property, and general conduct can signal a good tenant.
  • Clean background check: A background check can reveal important information about a potential tenant's past, such as criminal history or previous evictions.

Red flags and potential issues to watch out for

  • Poor credit history: Bad credit can be a sign of financial irresponsibility, but it's crucial to understand why a tenant might have bad credit — sometimes, extenuating circumstances can result in a temporary dip in credit.
  • Previous evictions: Evictions are a significant red flag. They can indicate a history of non-payment or other issues that led to a legal removal from a property.
  • Frequent moves: A tenant moving around a lot might indicate instability or problems with previous landlords. A tenant planning to stay long-term is ideal.
  • Incomplete applications: If a tenant leaves out information on their application, it could suggest they’re unorganized at best, or at worst, they're trying to hide something. All fields should be completely and accurately completed.
  • Inconsistent employment: Job stability often translates to reliable income. If tenants frequently change jobs, they might struggle to pay rent consistently.

By carefully reviewing and evaluating rental applications, you can increase your chances of finding a reliable, long-term tenant for your property. Always comply with Fair Housing laws during this process, avoiding discrimination based on race, color, national origin, religion, sex, familial status, or disability.

Running background and credit checks

In the rental property business, knowing as much as possible about prospective tenants is important to safeguard your property and investment. Background and credit checks offer vital insights into the potential tenant's history and habits.

Importance of credit and background checks

Credit checks provide a snapshot of a prospective tenant's financial responsibility, revealing their credit score, credit history, and any financial red flags like bankruptcies or substantial debt. This information can help you assess if the applicant can consistently meet rent payments.

Background checks delve into the potential tenant's history beyond their finances. They can disclose criminal history, past evictions, and even previous addresses. This comprehensive review can help you avoid potential legal troubles, property damage, or neighborhood safety and peace issues.

Navigating legal considerations around these checks

While conducting tenant credit and background checks is a good idea, landlords must comply with federal, state, and local laws.

The Fair Credit Reporting Act (FCRA) requires landlords to get written permission from the potential tenant before running a credit check. Suppose any information from the credit check leads to adverse action (like denying the application). In that case, landlords must provide an "adverse action notice" informing the applicant of their rights.

Background checks also require tenant consent. Rental property owners must comply with the Fair Housing Act and avoid discriminatory practices. Any screening criteria should be consistent for all applicants.

Several states have additional laws concerning credit and background checks, including restrictions on using criminal records. It's crucial to familiarize yourself with your state and city laws to ensure your tenant screening process is lawful.

By diligently conducting credit and background checks within legal guidelines, you can secure reliable tenants and protect your rental property investment.

Shortlisting and interviewing potential tenants

Once you've gathered and reviewed applications, the next step is to shortlist your top candidates and engage them in an interview or property viewing. This process enables you to gauge potential tenants' suitability beyond their paperwork.

Conducting interviews or property viewings

An interview allows you to clarify any concerns or queries arising from their application or background checks. It also allows you to assess their character and lifestyle compatibility with your property. Consider questions that reveal information about their employment stability, previous rental experience, and reason for moving.

Second, property viewings are insightful experiences for both parties involved. As the applicant assesses the suitability of your property in greater detail, you get a deeper understanding of their reactions and overall comportment during this visit. Observing them during this second interaction can offer valuable clues about how they might treat and respect your property in the long run.

Tips for shortlisting renter candidates

When shortlisting candidates, remember your predefined tenant criteria, which might include factors like a steady income, clean rental history, or a certain credit score. However, it's also vital to consider qualitative factors such as the applicant's communication skills, punctuality, and respectfulness, which can indicate a responsible tenant.

Here are some tips for effective shortlisting:

  • Use a systematic approach: Create a ranking system based on your tenant criteria and assign each applicant a score. This strategy can help eliminate personal bias and focus on the applicant's ability to meet their obligations as a tenant.
  • Revisit your notes: Review the information you've collected during credit and background checks and any notes you made during the initial application process.
  • Trust your instincts: While you must base your decisions on facts, your intuition about a potential tenant's behavior and compatibility with your property can be a valuable guide.

Remember, shortlisting and interviewing prospective tenants are critical steps in securing a good fit for your rental property. It's worth the time and effort to ensure a smooth rental experience and the protection of your investment.

Navigating the legal landscape

As a landlord, you must be familiar with the legal landscape surrounding rental properties. This knowledge will ensure your tenant selection process complies with laws, reducing the risk of legal complications.

Understanding the Fair Housing Act

The Fair Housing Act is a federal law that prohibits discrimination in housing based on race, color, national origin, religion, sex, familial status, or disability. You must understand and abide by these guidelines as a landlord or property owner. This means that you must treat all individuals fairly and equally when advertising your property, reviewing applications, or interacting with potential tenants.

Your tenant selection criteria should be consistent and universally applied to all applicants. Any exceptions or preferences should be based on legitimate business reasons, such as the applicant's ability to pay rent or a history of responsible tenancy.

Other legal considerations when selecting tenants

In addition to the Fair Housing Act, you must know various state and local rental property laws. These laws can cover multiple topics, from security deposit limits to eviction procedures. They may also provide further protections against discrimination beyond those the Fair Housing Act stipulated.

Here are some additional legal considerations:

  • State and local anti-discrimination laws: Some states and localities have broader protections, prohibiting discrimination based on factors like marital status, sexual orientation, or source of income.
  • Privacy laws: Be mindful of potential tenants' privacy rights when running background and credit checks. Ensure that you have written consent before conducting these checks.
  • Rental laws: These can vary significantly by state and cover lease agreements, security deposits, and landlord access to the rented property.
  • The Fair Credit Reporting Act (FCRA): If you deny a rental application based on information found in a credit report, you must provide the applicant with an 'adverse action' notice, according to the FCRA.
  • Rental application fees: Some states and local jurisdictions limit the amount landlords can charge for rental application fees. It's essential to familiarize yourself with these restrictions to ensure compliance. Moreover, you may be required to provide an itemized receipt or even refund a portion of the fee if the actual cost of running the background check was less than the fee charged. Always keep transparent records and be clear about what the fee covers.

To navigate these complex laws, consider consulting a real estate attorney or using a property management service, which can help ensure your procedures are legally compliant. By understanding and complying with the legal landscape, you can protect your rental unit or business from potential lawsuits and foster a fair and equitable rental environment.

The final decision: Choosing your tenant

After thorough checks, interviews, and evaluations, it’s time to make the final decision on the ideal tenant. This decision not only affects your rental income but also the future state of your property and the relationship you'll have with the person living in your space.

Factors to consider when making the final decision:

Begin by comparing each candidate against a consistent set of criteria, prioritizing your primary concerns. While credit scores and clean backgrounds are important components, also consider the following:

  • Stability of income: Ensure the tenant has a steady income source, preferably from long-term employment, to meet rent payments consistently.
  • Rental history: Previous landlords can provide insights into the applicant's behavior as a tenant. A history of timely payments, respect for property, and good communication is a good indicator.
  • Lifestyle and habits: While you shouldn't discriminate based on personal choices, understanding a potential tenant's lifestyle can indicate whether they fit the property. For instance, someone frequently hosting large gatherings might not be ideal for a quiet community.
  • References: Personal and professional references can provide a more rounded view of the applicant. They can vouch for character, responsibility, and reliability.

Informing unsuccessful applicants

When notifying applicants of your decision, handling both acceptance and rejection with care is essential. After all, it's not just about delivering the good news but also addressing those who didn't make the cut with consideration. One of the primary things to prioritize is promptness in communication. Informing unsuccessful applicants without delay is a mark of respect and aids them in continuing their housing search without unwarranted waiting.

In your communication, strive for clarity without delving too deep. It's advantageous to offer a general explanation for your choice. Phrases like 'We've opted for an applicant with a more extended rental history' or 'We selected someone who best met specific criteria' can convey your message without being overly detailed.

Throughout this process, maintaining professionalism is key. Every applicant has invested time and effort, so thanking them for their interest and expressing gratitude for their time can ensure the interaction concludes positively. Moreover, if data from a credit report influences a decision, it's imperative to abide by legal guidelines. This means providing an 'adverse action' notice stipulated by the FCRA, which outlines the rationale and educates the applicant about their rights.

Ultimately, making that final tenant decision carries weight, and a holistic, empathetic, and legally sound approach will invariably stand landlords in good stead.

Beyond vacancies: Fostering lasting relationships

The journey of selecting the right prospective tenant for your rental property is intricate, demanding meticulous attention at every step. From the initial phase of conducting thorough background and credit checks, which offer invaluable insights into a prospective tenant's history, to face-to-face interviews and property viewings, landlords are equipped with multiple tools to make an informed decision.

A cornerstone of this process is understanding and navigating the legal landscape that governs tenant selection. Abiding by laws like the Fair Housing Act and the Fair Credit Reporting Act ensures you operate within the bounds of legality. It fosters an environment of fairness and equality in the rental market.

Furthermore, the final stages of tenant selection, encapsulated by drafting and signing a comprehensive lease agreement, provide clarity and security for both parties involved. This document, while binding, also serves as a testament to mutual respect and understanding between the landlord and tenant.

This guide serves as a beacon for landlords stepping into the realm of property renting. It's not just about filling a vacancy; it's about ensuring the safety and longevity of your investment while fostering positive relationships. By adhering to these guidelines, landlords are better poised to make decisions that benefit their property and peace of mind. Embrace this guide as a trusted companion in your tenant selection journey, and pave the way for a prosperous rental experience.

Tenant application FAQs

How much does it cost to run a credit check?

The cost can vary when a property manager or landlord initiates a credit check during the tenant screening process. Typically, credit reports from financial institutions or credit agencies might range from $25 to $50 (for example, Azibo’s tenant screening service costs $39.99). Some property management companies might bundle this with a background check and other services, like checking the applicant's eviction history or criminal background check. Landlords often choose to have prospective tenants cover the cost of these checks in the form of an application fee. 

How much can a landlord charge for an application fee in California?

In California, the rental application fee a property owner or property manager can charge a prospective tenant is regulated by state law. This fee is meant to cover the costs of processing rental applications, including a credit and background check, verifying employment, checking with past or previous landlords, and more. Currently, the maximum application fee a landlord can charge is $59.67, according to the California Apartment Association. The exact amount can change over time, so it's essential to check current state regulations or consult a legal expert in residential rental matters to get the most accurate information.

How long does a rental application take?

The duration of the rental application process can vary based on multiple factors. Once a prospective tenant submits their rental application form, complete with their employment information, rental history, and personal references, it might take anywhere from a few hours to several days or weeks. Property managers or landlords typically review credit reports, past rental history, contact previous landlords, and may even verify employment or check the applicant's social security number against databases like the sex offender registry. It's always a good idea for potential tenants to provide accurate information and proactively assist with requests to expedite the application process.

Written by

Gemma Smith

With 9 years in property management, Gemma serves as a key content strategist at Azibo.com. While excelling in writing, editing, and SEO, she also enhances Azibo's social media presence. Passionately, Gemma educates others to make informed real estate investment decisions in the ever-changing market.

Important Note: This post is for informational and educational purposes only. It should not be taken as legal, accounting, or tax advice, nor should it be used as a substitute for such services. Always consult your own legal, accounting, or tax counsel before taking any action based on this information.

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